WPRA 2026 Annual Conference & Trade Show
February 4, 2026
Kalahari Resort & Convention Center
Wisconsin Dells, WI

Exhibitor Registration will be Opening Soon!

Exhibitor Fees

Special Promo Rate (May 1 - June 30, 2025): $775, includes 2026 Commercial Membership & Booth
Regular Rate (July 1, 2025- November 30, 2025): $450 Member / $650 Non-Member
Late Rate (December 1, 2025 - February 4, 2026): $475 Member / $675 Non-Member
Additional booths may be purchased at a $25 discount after the first booth. 
  • All payments must be received with registration.
  • A trade show booth confirmation will be sent once payment is received and processed.
  • No exceptions will be made for deadlines or registration rates.

Cancellation Policy: Due to discounted rates provided: NO REFUNDS are made available for exhibitor booths or electrical fees. 

Important Information

Location:  Kalahari Resort & Convention Center, Wisconsin Dells, WI
Dates: Wednesday, February 4, 2026
Vendor Set-up:

Wednesday, February 4: 7:30am – 12:30pm
Exhibit Hours:

Wednesday, February 4: 1:00pm – 5:00pm
Tear Down: 

Wednesday, February 4: 5:00pm – 8:30pm

*Since the Show does not begin until 1pm, WPRA does not provide lunch for the Exhibitors.

Advertising Opportunities

Besides exhibiting, advertising is available in the 2026 WPRA Annual Conference Onsite Trade Show Booklet.

  • Full Page: $500 Member / $600 Non-Member
  • Half Page: $300 Member / $400 Non-Member
  • Third Page: $230 Member / $330 Non-Member
  • Quarter Page: $210 Member / $310 Non-Member

Click Here to View COnFERENCE Sponsorship Opportunities

Additional Trade Show Information

Booths are 8’ x 10’ and include side and back draping, 8’ draped table, 2 chairs, and an ID sign with the company name as noted on the agreement. Information regarding extra materials through Valley Expo will be sent to you at a later date. Exhibitors may set up anytime between 7:30 am and noon (no later than 12:30 pm) on Wednesday, February 4, 2026. The Exhibit Hall will be open Wednesday, February 4, 2026 from 1:00 - 5:00 pm. These are dedicated Exhibit Hall hours with nothing else scheduled!

All exhibitors are asked to refrain from recorded or live music at their booth during exhibit hours which may incur music licensing obligation for WPRA.

Exhibit Hall Highlights! Dedicated Exhibit Hall viewing time for delegates, door prizes, over 100 companies showing products and services! ALL Member exhibitors will receive a printout of all attendee contact information.

You’re Invited! All exhibitors are invited and welcome to attend WPRA Annual Conference socials at no additional charge. Please include this on your registration.

Exhibitor Layout: Association and Conference Sponsors receive preferred booth placement. All other booths are reserved first-come, first-serve at a later date.

Click here to view the current Exhibitor Layout

Behavior Policy: To abide by our new anti-harassment policy in all venues at the WPRA Annual Conference, including ancillary events and official and unofficial social gatherings:

  • Exercise consideration and respect in your speech and actions.
  • Refrain from demeaning, discriminatory, or harassing behavior and speech.
  • Be mindful of your surroundings and of your fellow participants.